Words and a few images from someone who cares a bit too much about the internet.

How to deal with a crisis (at home, at work, in life)

May 17, 2017

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Not everyone has deep experience of managing ‘crisis’. And not everyone works in PR. But this list of tips from a16z’s Crisis Communications podcast seems broader than just that – there are lessons here for any crisis you might face at your company, in your career or even at home. So here are my crib […]

On death and design

May 13, 2017

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If you’re under 60, reasonably healthy and unencumbered by mental illness you probably don’t think about death much. But it’s inevitable and one of the few things you only get to experience once. That experience matters. How we expire and what we decide before then is important not only to the dying but to the […]

Posted in: Design, Digital, health

How to make a GIF (and other essential skills)

January 28, 2017

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As we get used to the new normal (i.e. computing and Internet services everywhere) we need to rethink the skills that are important. For educators there’s a renewed focus on teaching STEM subjects, and a new computing syllabus that starts at age 5 (aside: great idea, but only if primary school teachers are computer literate […]

WTF is marketing science?

January 11, 2017

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data flows

As work changes, so do job titles. A few years ago, the idea that “the jobs we will all be doing in 10 years don’t exist yet” entered the mainstream, through Don Tapscott’s The Net Generation. That’s not to say we won’t continue to have doctors, accountants and lawyers; but the high-demand growth careers will be […]

Posted in: data, Digital, Marketing

Virtual reality and the applied science of distraction

October 28, 2016

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VR might be emerging from the “trough of disillusionment” to treat pain and anxiety in a clinical setting It’s not every day you see someone wearing a VR headset in a hospital. But that could be about to change. A Swedish pharmacy chain is piloting VR headsets and their own “Happy place” app to relax […]

Mapping the future

October 21, 2016

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Mapping the future

If you breathe deep enough you might just get a waft of the coming season: not autumn, winter, or Christmas… Trends season! Specifically, the 2017 marketing and technology trends season. (No need to hide your enthusiasm…) With the future fast approaching, it’s already on people’s minds: The 99 Percent Invisible podcast covered how two trends networks, […]

How the hare wins: brand strategy for a fast paced world

October 15, 2016

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An IPA essay, challenging the doctrines of advertising. Every so often, you encounter an idea or an argument that profoundly changes the way you think. He’s my TL;DR summary of Charlie Ebdy’s “The Hare and The Tortoise“, an essay that inverts established doctrines in advertising, and shows how the things we think of as “brands” […]